Most of the time people don’t give much thoughts about how to air their house or apartment. During the cold and frosty months of winter at least you mind to keep the doors and windows closed to keep the valuable and costly heating energy inside the house, don’t you? But as soon as the temperature rises again no one really cares anymore… Because if it is warm outside I can open up all windows and doors to let fresh air into my apartment, so there is no problem anymore with damp basements or moist walls, right? Read More
Brand quality that really pays off
You will know this from the supermarket: You are just about to grab your favourite brand of crisps, from the very same shelve it has always been. For the very same price it has always had. And yet there is one difference: It feels lighter, somehow … And then, when you are comfortably curled up in front of the TV, looking forward to some nice and cosy nibbling, your worst fears are brutally confirmed: There are not as much crisps in the bag as there used to be!
This concealed form of price increase is particularly clever, since more often than not the inadvertent consumer doesn’t even notice the markup. Read More
Day 2 at IWEX – The busiest day yet …
Day 2 at IWEW and we were inundated with visitors …
Star of the show yesterday was the Trotec IC range of thermal imaging cameras – they were really hot! We could see that the temperature was rising inside the hall as all the visitors were amazed at the value and quality of these products.
We had several meetings yesterday with potential end users and collaborators alike. It’s great when it’s busy at a trade show because the time just flies by. The Multi-Measure basic range also continued to impress the visitors because of the robust nature of the products and the price compared to other brands.
The Drilling & Tapping completion came to a climax yesterday as well. The main completion was won by Sembacorp, formerly known as Bournemouth & West Hants Water with Northern Ireland ladies A taking the women’s laurels.
Today is International day at the competition with all home nations, (England, Ireland, Scotland & Northern Ireland) plus Holland slugging it out in the arena.
2 down, 1 to go!
Looking back: Day 1 at IWEX – the end of the beginning!
Great day at IWEX yesterday …
We had many visitors. Some people we knew and some people were new to us. We are using a scanner to collect visitor details barcoded on their badges which speeds up the process. As a result of the meetings yesterday, we have already been asked to make some offers to visitors. We will be making those offers today and we will continue to greet new visitors. We ended the day at a Champagne reception organised by EDIE – it’s a tough life but someone has to do it!
This is the middle day of the show and it is traditionally the busiest …
We have a number of people coming today who are specifically coming to see us to discuss their equipment needs. In addition to greeting them and meeting with them we have found that a constant supply of chocolates is also attracting people to Stand A10. In addition the Drilling & Tapping Competition is in full swing opposite Stand A10 bringing lots of people past us.
Day 2 in prospect and we are all looking forward to it!
IWEX: Day One
A long day yesterday, but a good day. Robert Bargolini and I finished setting up the Trotec stand at IWEX.
We are on Stand A10 at the show sandwiched between the Drilling & Tapping competition and the restaurant facilities. It means that there will be plenty of footfall around the Stand. The Stand is designed to be approached from all sides and we have plenty of products to show people. Read More
The day before tomorrow
Here at last at IWEX at the NEC in Birmingham.
The banners produced for us by Creating Media were picked up from the manufacturers on Friday afternoon and driven to deepest rural Herefordshire. Robert Bargolini, general manager for the water supply industry at Trotec, also arrived in deepest rural Herefordshire yesterday morning to load up and transport all the kit and equipment to the IWEX show in Birmingham. Packing the van was like completing a three dimensional jigsaw, but we did it in the end.
We arrived at the NEC around lunchtime and set about unloading and erecting the stand. We have more work to do today, but the graphics panels look really great and they do Trotec justice as they embark on their first major trade show in the UK. We are really looking forward to the show and we already have about 20 meetings with prospective customers set up over the three days of the show.
We will have a great array of products on Stand A10 and there will be a warm welcome for all of our visitors. Must go now – more work to do! Big day today – bigger day tomorrow!
I will be updating the BLOG every day this week from IWEX so look out for news and views. I will try and include some pictures as well.
The end is nigh…
Well here we are…
After all this time we are just a week away from IWEX at the NEX, Trotec’s debut Exhibition in the UK. Right now I am trying to think of all those last minute things that could go wrong or that I may have forgotten. The thing about a trade show is that it happens at a fixed point in time and nothing that we do can change that. However hard you have worked with checklists and shopping lists and all sorts of other lists, you are still waiting for the thing you have inevitably forgotten to reveal itself!
We will be picking up the exhibition stand from the suppliers on Friday. The team at Trotec, led by Marc Arhold, have worked tirelessly on producing the artwork for this. It’s really going to look great. The UK designers at
Creating Media have also worked very hard on co-ordinating design and suppliers from the UK as well. The moral of the story is the nearer you get to the event the faster the heart rate increases.
Well I had better go and have a lie down in a darkened room and concentrate on the list of things I have forgotten!
I will be updating the BLOG every day from IWEX next week so look out for news and views …
If it’s about work tents … this is the expert!
Those of you who have ever ordered a tent from us will know him for sure: Marc Pluijmaekers is the authority for work tents and everything around it. He is counselling our customers with a lot of expertise, putting his whole heart and soul into each and every one of his projects. He designs tents for every spirit and purpose – and is definitely worth an interview! Read More
Air Conditioning: Customized Solutions For Unusual Fields Of Application
As a company with years of experience in the fields of climate conditioning and measurement technology, we are always anxious to find the ideal solutions for our customers to meet their individual needs. Sometimes there are special situations concerning the supply of air conditioning solutions which cannot be solved with a standard offer. Special situations often require specialized solutions. With their unique know-how and experience our technicians always try to satisfy the need of the customers even under difficult circumstances and in unusual application areas.
Air conditioners for an old rebuilt sightseeing bus? Last week we rose to this challenge… Read More
UK weekly news: The long hot summer of Trotec promotion gathers force.
Hello again,
Another week flashes by as we get nearer to the IWEX event that Trotec will be exhibiting at between 24th – 26th May 2011.
I have been looking at other events that may suit the rollout of the Trotec brand across the UK this summer. We have been in contact with the organisers of the Global Leakage Conference which will be held in London in June of this year.
This is a conference where water undertakers of the world over come and share experiences and information about their specialism with the rest of the world. The reason it is held in the UK is because the UK still remains in the most developed market for leak detection in the world. In addition, most leak detection equipment has been developed for the UK market and the UK is still viewed as a repository for technical excellence the world over. Talks have begun about how we might be part of this, so watch this space.
Meanwhile other preparations are taking place.
We are about to receive copies of the 7000 inserts that are going to be in Water Active, one of the UK’s best read water industry publications. The inserts will be in the Water Active edition to be published in early May targeted specifically at those who may be visiting IWEX.
I will be finishing off loading up documents and literature for the IWEX web site early next week and planning the pre-show mail shot to let people know where we are going to be and what we are exhibiting.
Back next week.
